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Category Archives: Marketing

Chat with a VA Industry Leader – Kathie Thomas

Chat with a VA Industry Leader – Kathie Thomas

EPISODE – MS. KATHIE THOMAS

BIO

Kathie is the Virtual Assistant Queen! Founder of Australia’s first Virtual Assistant Network in 1996, she registered her own business “A Clayton’s Secretary” in 1994.

Kathie is a Virtual Assistant Coach & Trainer and has trained and mentored many VAs during the life of her business. Additionally, she is an award-winning author and many times published in business and women’s magazines. Continue Reading

Why lead magnets are important for fantastic business growth

Why lead magnets are important for fantastic business growth

What are lead magnets (opt-in, ethical bribe)? Why are they important for fantastic business growth?   A lead magnet is an irresistible offer given in exchange for a website visitor’s information. Usually their email address.   It is an integral part of a sales funnel and provides an opportunity for future engagement. Lead magnets introduce… Continue Reading

History of the First 25 Years of the Virtual Assistant Industry

The Virtual Assistant Industry has a rich but little-known history of pioneering individuals and organizations that saw opportunity in the work-at-home arena to develop and grow businesses that could support and sustain families. This infographic recognizes and shares the story of the industry’s first 25-years. It acknowledges the many women and men who walked the walk… Continue Reading

How Social Media Can Boost Your Website SEO

How Social Media Can Boost Your Website SEO

Are you wondering how social media can boost your website SEO? Unlike what most people think, SEO and social media are linked and interdependent. Both are inbound and organic techniques that establish a credible identity and attracts visitors, naturally. Yet, most entrepreneurs don’t know how social media contributes to improving a website’s visibility. Continue Reading

2017 Smart Goals

Have you Identified your 2017 SMART goals and objectives? Answer this MONDAY BURNING QUESTION below. When asked what is the 2017 goal of your business, many entrepreneurs say, “Get more business”. Yet, “get more business” is a vague response. It’s an “unfocused” one, that, in my opinion, means you haven’t set any goals. You are… Continue Reading